AUGMENTED REALITY AS A TOOL FOR DEVELOPING EVALUATION CRITERIA FOR AESTHETIC QUALITIES OF DESIGNED ARCHITECTURAL OBJECTS

Authors

DOI:

https://doi.org/10.32782/2411-3034-2025-38-6

Keywords:

Aesthetics of Architecture, Visual Ecology, Green Standards, Augmented Reality

Abstract

The article describes an experimental study conducted by the Department of Innovative Tech- nologies in Architectural Environment Design and the Department of Urbanism and City Planning of O. M. Beketov National University of Urban Economy in Kharkiv. The experiment is the result of combining two scientific areas, namely: 1) Study of the communicative capabilities of VR in architecture; 2) Imple- mentation of criteria for assessing the aesthetics of the architectural environment in the developed national rating system of environmental certification. As a result of the synthesis of these two areas, the purpose of the experiment was formed: to identify the performance and objectivity of statistical analysis methods based on a questionnaire survey of respondents in the VR environment. The results of this analysis are the criterion for assessing the aesthetic qualities of architectural objects in the national ‘green standard’ developed by the authors. The object of the study is the ‘Virtual Art Gallery in Kharkiv’. Methods: through a system of QR codes located around the design site, through the augmented reality environment, respondents were able to visually interact in real time with the design object. Respondents were also asked to fill out a questionnaire linked to a virtual object and evaluate its aesthetic qualities. The results of the experiment confirmed the potential value of the criteria for evaluating the aesthetic qualities of architectural objects as a method for calculating the corresponding points in the national environmental certification system being developed. The experiment also successfully identified a number of aspects of virtual reality as a communication tool between the architect and the city community. Conclusions. The experiment demonstrated the potential of using VR technologies to enhance public participation in shaping the architectural environment. The proposed method for assessing the aesthetic qualities of architectural objects is relevant for further use in the national environmental certification system.

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Published

2025-12-31